Types of Advert (http://en.wikipedia.org/wiki/Advertising)
Access-Agency is leading the way in the ‘offline brand experience’. Gone are the days of uninspiring, run of the mill print/TV ads, Offline Brand experiences that DEMAND consumer attention are all the range now. Here are some examples of Access-Agency’s work:
TV Adverts – Considered to be the most effective mass market advertising format, which is why they are so expensive. The purpose of TV adverts?They are maid to convey a message, which is usually to market a product. Why are adverts shown on tv? Revenue generated by adverts provide a large portion of funding for the majority of privately owned TV networks.
Radio Adverts – Advertising via the medium of radio. They are broadcast as radio waves and airtime is purchased from a station or network. It has limitations because it’s restricted to sound.
Internet- form of promotion using the internet to deliver marketing messages/ attract customers. This can be done on search engine pages, banner ads, blogs, social networking advertising, online classified advertising, e-mail marketing (including email spam) and interstitial ads( when a web page is displayed before/after expected content).
Billboard – also known as hoarding in the UK, are large outdoor advertising structures usually found in areas with high traffic, so it can be seen by passing pedestrians and drivers.